{"id":589,"date":"2026-08-01T20:11:31","date_gmt":"2026-08-01T20:11:31","guid":{"rendered":"https:\/\/ywpositioning.de\/?page_id=589"},"modified":"2026-08-24T23:53:15","modified_gmt":"2026-08-24T23:53:15","slug":"uber-mich","status":"publish","type":"page","link":"https:\/\/ywpositioning.de\/en\/uber-mich\/","title":{"rendered":"ABOUT ME"},"content":{"rendered":"<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Fraunces:opsz,wght@9..144,400;9..144,500;9..144,600&#038;family=Inter:wght@400;500;600&#038;display=swap\" rel=\"stylesheet\">\n<style>\n  #ywx{--terra:#bd7f6f;--terra-dk:#a86e60;--ink:#2c2420;--body:#4a3f38;--muted:#8a7d75;--cream:#faf5f1;--rose:#f4e7e2;--line:#ece2dc;--shadow:0 24px 60px -28px rgba(60,40,30,.35);--shadow-sm:0 8px 24px -12px rgba(60,40,30,.3);--r:18px;}\n  #ywx *{box-sizing:border-box;margin:0;padding:0;}\n  #ywx{font-family:'Inter',sans-serif;color:var(--body);background:#fff;line-height:1.6;font-size:15px;}\n  #ywx .wrap{max-width:1180px;margin:0 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.werdegang .story-grid{grid-template-columns:1fr;}\n}\n@media(max-width:600px){#ywx .foot-grid{grid-template-columns:1fr;gap:24px;}}\n\/* card-heading-space-v1 *\/\n#ywx .card h3{margin-bottom:12px !important;}\n\/* mobile-menu-v1 *\/\n@media(max-width:860px){\n#ywx .nav-in{flex-wrap:wrap;justify-content:center;gap:10px 14px;height:auto;min-height:0;padding:14px 0;}\n#ywx .navlinks{display:flex !important;flex-wrap:wrap;justify-content:center;gap:6px 18px;width:100%;order:2;margin:2px 0 0;}\n#ywx .navlinks a{font-size:14.5px;padding:8px 6px;white-space:nowrap;}\n#ywx .nav-cta{order:3;}\n}\n\/* head-wrap-v1 *\/\n@media(max-width:860px){#ywx .sec-head h2{white-space:normal !important;}}\n<\/style>\n<div id=\"ywx\">\n  <header class=\"nav\"><div class=\"wrap\"><div class=\"nav-in\">\n    <a class=\"logo\" href=\"https:\/\/ywpositioning.de\/en\/\"><\/a>\n    <nav class=\"navlinks\"><a href=\"https:\/\/ywpositioning.de\/en\/\">HOME<\/a><a href=\"https:\/\/ywpositioning.de\/en\/uber-mich\/\">ABOUT ME<\/a><a href=\"https:\/\/ywpositioning.de\/en\/projekte\/\">PROJECTS<\/a><a href=\"https:\/\/ywpositioning.de\/en\/haufig-gestellte-fragen\/\">FAQ<\/a><\/nav>\n    <div class=\"nav-cta\"><a class=\"btn\" href=\"https:\/\/ywpositioning.de\/en\/kontakt\/\">Strategy Call<\/a><\/div>\n  <\/div><\/div><\/header>\n  <section class=\"hero\"><div class=\"wrap\"><div class=\"hero-in\">\n    <div>\n      <div class=\"eyebrow\">Ghostwriter &amp; Visibility Strategist<\/div>\n      <h1>Yvonne Walker<\/h1>\n      <\/div>\n    <div class=\"portrait\"><img decoding=\"async\" src=\"https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/07\/Yvonne_Serie7-08-scaled.jpg\" alt=\"Yvonne Walker\"><\/div>\n  <\/div><\/div><\/section>\n  <section class=\"story werdegang\"><div class=\"wrap\"><div class=\"story-grid\"><div class=\"wd-photo\"><img loading=\"lazy\" decoding=\"async\" width=\"1307\" height=\"2000\" src=\"https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Yvonne_Serie614a.jpg\" alt=\"Yvonne Walker\" class=\"wp-image-679\" srcset=\"https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Yvonne_Serie614a.jpg 1307w, https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Yvonne_Serie614a-196x300.jpg 196w, https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Yvonne_Serie614a-669x1024.jpg 669w, https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Yvonne_Serie614a-768x1175.jpg 768w, https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Yvonne_Serie614a-1004x1536.jpg 1004w\" sizes=\"auto, (max-width: 1307px) 100vw, 1307px\" \/><\/div><div class=\"wd-body\"><h2 class=\"wd-head\">My Journey<\/h2><p>It all started with a fascination for the power of language. As a senior marketing expert, I learned that it's not the loudest voice that wins, but the clearest one. For ten years in B2B marketing, I developed messages that land, sharpened USPs, created content, and brought complex topics to the point.<\/p><p>Years of marketing experience in international mid-sized companies and close collaboration with decision-makers form the foundation of my work. Over time, I have developed a deep feel for people and for the nuances of strategic communication. Today, I see that sensitivity as my craft, in service of your success.<\/p><p>I firmly believe that true thought leadership is no accident. It is the result of consistent, honest communication. My goal is ghostwriting in which you recognize yourself in every word: professional, precise, and with a dash of courage to show personality.<\/p><\/div><\/div><\/div><\/section>\n  \n  <section class=\"approach\"><div class=\"wrap\">\n    <div class=\"sec-head\"><div class=\"eyebrow\">So arbeite ich<\/div><h2>How I Work &amp; What I Value<\/h2><\/div>\n    <div class=\"steps\">\n      <div class=\"step\"><div class=\"n\">01<\/div><h4>Authenticity<\/h4><p>Your voice stays your voice. I turn your thoughts into texts that reflect your personality and expertise exactly as they are.<\/p><\/div>\n      <div class=\"step\"><div class=\"n\">02<\/div><h4>Strategic Precision<\/h4><p>Every word has a purpose. We create content that doesn't just get read, but strengthens your position as a market leader.<\/p><\/div>\n      <div class=\"step\"><div class=\"n\">03<\/div><h4>Trusted Excellence<\/h4><p>Discretion and the highest quality of craft are the foundation of my work. Your reputation is in the best hands with me.<\/p><\/div>\n    <\/div>\n  <\/div><\/section>\n  <section class=\"cta\" id=\"kontakt\"><div class=\"wrap\"><div class=\"cta-box\">\n    <p>Let's make your expertise visible<\/p>\n    <a class=\"btn-white\" href=\"https:\/\/ywpositioning.de\/en\/kontakt\/\">Get in touch<\/a>\n  <\/div><\/div><\/section>\n  <footer><div class=\"wrap\">\n    <div class=\"foot-grid\">\n      <div><img decoding=\"async\" class=\"foot-logo\" src=\"https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/06\/Yvonnw-Walker-Logo.png\" alt=\"Yvonne Walker Positionierung\"><p class=\"tag\">Ghostwriting &amp; strategic positioning for executives of mid-sized companies<\/p><\/div>\n      <div><h5>Navigation<\/h5><a class=\"fl\" href=\"https:\/\/ywpositioning.de\/en\/\">HOME<\/a><a class=\"fl\" href=\"https:\/\/ywpositioning.de\/en\/uber-mich\/\">ABOUT ME<\/a><a class=\"fl\" href=\"https:\/\/ywpositioning.de\/en\/projekte\/\">PROJECTS<\/a><a class=\"fl\" href=\"https:\/\/ywpositioning.de\/en\/haufig-gestellte-fragen\/\">FAQ<\/a><\/div>\n      <div><h5>CONTACT<\/h5><a class=\"fl\" href=\"mailto:ccyvonnewalker@gmail.com\">ccyvonnewalker@gmail.com<\/a><a class=\"fl\" href=\"https:\/\/ywpositioning.de\/en\/kontakt\/\">CONTACT FORM<\/a><\/div>\n      <div><h5>LEGAL<\/h5><a class=\"fl\" href=\"https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Impressum_1-Copy.pdf\" target=\"_blank\" rel=\"noopener\">LEGAL NOTICE<\/a><a class=\"fl\" href=\"https:\/\/ywpositioning.de\/wp-content\/uploads\/2026\/08\/Datenschutzerklaerung-Copy.pdf\" target=\"_blank\" rel=\"noopener\">Privacy Policy<\/a><\/div>\n    <\/div>\n    <div class=\"foot-bottom\">\u00a9 2026 | Yvonne Walker | all rights reserved<\/div>\n  <\/div><\/footer>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Startseite\u00dcber michProjekteH\u00e4ufig gestellte Fragen Strategiegespr\u00e4ch Ghostwriterin &amp; Strategin f\u00fcr Sichtbarkeit Yvonne Walker Mein Werdegang Alles begann mit der Faszination f\u00fcr die Macht der Sprache. Als Senior Marketing Expertin habe ich gelernt, dass nicht die lauteste Stimme gewinnt, sondern diejenige, die am klarsten formuliert ist. Zehn Jahre lang habe ich im B2B-Marketing Botschaften entwickelt, die wirken,&hellip;&nbsp;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"on","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-589","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00dcber Yvonne Walker \u2013 Content-Strategin &amp; Ghostwriterin<\/title>\n<meta name=\"description\" content=\"Yvonne Walker, Content-Strategin &amp; LinkedIn-Ghostwriterin: Ich mache 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